As you may all know, I have recently teamed up with fOOfOO slippers in bringing you a sense of uniqueness and elegance wherever you are. These bespoke slippers which are made from organic sheepskin and handcrafted by Portuguese artisans are so much more than just slippers. For you all to know more about the beginnings of fOOfOO, here's a little Q&A with its dedicated creators, Rob and Will.
Q: How did the concept for fOO fOO come about? Was there a lack of something in this niche that caused you to create?
A : These exquisite footwear are in abundance worldwide for the pavements, but when it's come to indoors there's a great void .There's very little around that looks feminine anymore, as slippers are usually sloppy and slovenly these days, unlike years previously. From the 1940s -1980s, there were some beautiful indoor footwear, often made from sumptuous materials. There's always been the high heel marabou mules available, but most women out there find them too uncomfortable, as really they are just a shoe with a decoration of marabou. I wanted to create something that looked as nice, but also felt and looked beautiful to wear.
My wife loved the 70s style fluffy mules. I remember my family and friends wearing the big fluffy pompom mules as a child, and you always saw beautiful starlets in movies wearing the iconic fluffy mule. So I searched all over to get some for her. Eventually, I won a pair for about £70 on a online auction. Even though they were nice and looked glam, I just thought I could make them look so much better and refined, using much better fabrics . The base of the slipper was a nylon material which my wife said felt “not nice” on her feet. The fur was sheepskin, but it was coarse and very matted like a ball of candy floss.
Q: Walk us through how these special shoes were sourced and made, and how the business started.
A: So that's when my brain wave kicked in. I went into my workshop, ripped them to bits and recovered the heel, put memory foam on the base, and covered them with an off cut of velour I had left over, and lastly restructured the vamp. I then took a piece off a sheepskin rug I had and put them together. My wife loved them! “Why don't you start making these properly as a business?!” she said. I was very busy at the time with other things, so I put it to one side for the time being. All her friends used to comment on her slippers and were always asking me to make them some. So when things had calmed down, I decided to look into it. I bought in some heel units and some rubber for the sole unit, as well as all my other materials, and made up a batch. It's a long and timely process, and I knew if I was going to go at this as a business I would have to make some changes. I was traveling 600 miles alone just to get my sheepskin at the time, and it wasn't really as good as I wanted it...
English wool is great to make clothes with and looks nice as rug, but for my slippers I wanted them to look and feel more like mink! And it wasn't that, but rather too coarse and too knotty. So it was back to the drawing board. Eventually I contacted a company in Europe and they sent out samples to me, which were stunning ! So the next week I arranged to fly out there and check out their warehouse. Not only were they exquisite but the colours were vast too. The guys at the factory were so great to work with, and so accommodating, letting me go through their endless stock. This was the one for me! I then approached one of the last shoemaker company's here in England, but the quality wasn't what I was looking for. After much of a roller coaster ride, we chanced upon two really nice girls, Natasha and Nancy from Nancyandme, who introduce UK companies to Portuguese shoemakers. Thanks to their hard work and dedication, it resulted in our meeting up with our partner Mario, who lives In the shoe making region of Portugal. Mario is an extremely talented artisan, and with the assistance of his wife and son, now puts my bases together. So now we had a structure and away we went, fOO fOO was created!
Q: Tell us the story of the poodle doodle!
A: The logo of fOOfOO was such a basic little sketch that I loved, as it looked so whimsical and looked similar to my two little dogs, gabby and jasmine, that became the sign on all our slippers.
Q: We know you have some plans for new slippers, in color and design. What can we expect coming up from fOO fOO slippers without spilling too much?
A: As a new company were we've started small, but as the company evolves, who knowd where it will be in the next 10 years. There's many plans in the pipeline including a larger colour range, from the velvet that wraps around the slipper, to multi-coloured fur on top. We will always stick with our signature heel as I think it's so classical, with beautiful contours. That's not to say we won't be bringing in a lower addition and for those who like to climb to high heights and go up in the world, there will be a higher heel. So basically what I want to do is bring back the glamour to the home. Why should a woman not feel like queen of her castle?
--Thanks Rob and Will!
What's more amazing about these slippers is that you get to choose your very own color combination. By picking a velvet base and a color for the fur, be rest assured that your dream slippers will come to life and will be delivered at your doorstep! Visit www.foofooslippers.com for more info.
I also have a special code that you can use to get a £ 10 discount on your purchase. Use "foofoohdrilon10" to avail it now!
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